The Scrap recently announced a program that will change the game for fighters on the come-up, and those trying to build their brands at the highest level.
Select fighters will now be able to build their following on The Scrap’s various platforms like YouTube & Instagram, and make some extra cash by doing so. They will be featured throughout YouTube segments and participate on shows/interviews showcased on the site. Their videos and every-day content will also be promoted often alongside the notable names in the sport. The hope is to prep them for media interviews when the bright lights are on them, and provide access to potential sponsorship opportunities.
This new content-sharing partnership will help both parties highlight the ever-evolving regional MMA scene. It will also further bring The Scrap towards their original plans for the site.
“The goal was never to be the next big MMA media outlet,” said Joel Torres, co-founder of The Scrap. “The goal was always to build something that was more of a community, for the community. We feel bringing on fighters and sharing their content often on our growing social media platforms will help those not only get more sponsorship deals, but help their name recognition as they enter the big leagues.”
“We hope to become a platform that not only gives you the regular, every-day MMA news, but specializes in creative content that is easily digestible for the masses.”
In today’s MMA media, you see the same content written every which way. Every interview you listen to asks the same question, and if you take a deeper look – the same people work for the active websites. The Scrap felt like it was time to build a platform that truly helped fighters. As well as provide an alternative source for writers to have creative freedom and get paid in different ways than ever before.
“We have big plans in the works and we can’t wait to share everything with our readers once the timing is right,” said Connor Rogowsky, co-founder of The Scrap. “Like we said in the first post we ever published on our site… we’re not here to take part. We’re here to take over.”
Meet the first batch of fighters trailblazing The Scrap’s Fighter Partnership Program:
4-0 Amateur | Light Heavyweight — Bringing on New Jersey’s Luke Fernandez was a no-brainer. We’ve been watching him since the very beginning and have named him as one to watch on the come-up. Featuring amateur fighters was important to The Scrap since not only do amateurs not get paid, they deserve the spotlight the most as they build their name and records. The undefeated fighter is the reigning amateur CFFC light heavyweight champion and hopes to go pro soon. He has the look, the talent, and the fastest-rising gym on the east behind him.
8-0 | Bantamweight — The most interesting Dan in the world joins the program after capturing the LFA bantamweight title in his last outing. The Ultimate Fighter 29 alum is currently undefeated and should bring a ton of new eyes to the site. Dan “The Determined” Argueta has all the tools to become a massive star in the sport, and it’s only a matter of time the UFC calls him up. We’ll be behind him every step of the way…
6-0 Amateur | Featherweight — “The Glorious” Christian Esquilin joins the program as an amateur as well, recently capturing the 305 Fights lightweight championship. Eventually going to be a problem at featherweight, it’s awesome to see a young talent fighting in multiple divisions during their amateur career. The Puerto Rican fighter may just be starting out, but he definitely deserves more eyes on him. He’s another talent that could evolve into a bigger star with the right backing. He is perfect for the partnership as you’ll be hearing his name on the regional scene soon enough. If you haven’t already…
Follow Christian on: Instagram
For fighters looking to join the next batch of fighters in the Fighter Partnership Program, follow The Scrap on Instagram and send a quick DM.